
Speaking about hierarchy doesn't hurt. You may already know that important information should be highlighted. But making a big title that is lost in the middle of images and advertisements doesn't work. It is essential that in addition to legible the text is also noticeable. It's the hierarchy that will tell the reader what should be read first and what is sequence.
Considering these two sites' first page, we see that the website's DASartes magazine have an excess of elements around title and a lack of emphasis. It lets the title to be barely noticeable. Unlike the Triple Canopy, which leaves the hierarchy of home page clearer: at first glance it is possible to identify the highlighted subject and which are the items to be read in sequence.
#4 Look at hierarchy
The title of the article is lost amid the images and with little contrats. Only after a time searching, you can find the title "Bienal de Veneza" at the top of the page.

In this example the hierarchy is more evident. At a first glance it is possible to identify the title and the subsequent content.
